MEET

THE FOUNDER

Welcome to my website! I'm a social media manager based in Australia with over six years of experience in the field. With a personal following of nearly 300 thousand followers myself, I understand the power and influence of social media in today's digital landscape.

Hi, I’m Carla, founder of The Social Maven Co, a Melbourne based Social Media Manager, Marketing Strategist, and Content Creator with over 8 years of experience helping brands grow through strategic marketing, content creation, and storytelling.

Originally from Argentina and now based in Australia, I bring a unique blend of creativity, strategy, and international perspective to every brand I work with. My journey started behind a camera at 15 years old, and since then I've spent nearly two decades refining my skills in photography, visual storytelling, branding, and marketing.

Today, I work with a diverse range of businesses across hospitality, bridal, architecture, health, property, and lifestyle. Current clients include Wilka Eco Escapes, GWM Wedding, Design by AD, Maxim Properties, Dr Michael Silagy, Mr Edward O'Bryan, and Piermont Property Group.

Over the years, I have helped brands increase visibility, generate leads, build authority, and create content that delivers measurable results. One of my proudest achievements was growing Wilka Eco Escapes from 20,000 to over 50,000 followers while helping drive more than 30 months of fully booked accommodation. I have also collaborated with some of Australia's most recognised influencers and content creators, giving me extensive experience in PR, influencer marketing, and strategic partnerships.

My background in Graphic Design and Interior Design allows me to approach every project with both a creative and strategic mindset. Beyond social media management, I offer content creation, creative direction, branding, website design, SEO, email marketing, and campaign strategy, ensuring every touchpoint of your brand works together seamlessly.

I believe great marketing is more than beautiful content. It's about creating connection, building trust, and turning attention into action. Whether you're looking to grow your audience, increase bookings, attract new clients, or elevate your brand positioning, my goal is always the same: to create marketing that delivers real results.

If you're ready to take your brand to the next level, I'd love to help bring your vision to life.